BIO


Bobby L Ricci is a enthusiastic designer / storyteller with an extensive history is product design primarily focused in footwear. Bobby has a passion for creating products and stories embedded with detail and meaning that stand out and make a lasting connection in the marketplace.


Initially beginning his career in 3D engineering and modeling, Bobby brings a technical, detail oriented mindset to each project. Although purely focused on design and creative direction now, Bobby continues to hone his 3D skills in the background whether that be new modeling and rendering techniques, or utilizing Ai tools to help capture and bring design intent to life.


Rarely will you find Bobby working on a project without a smile on his face. He prides himself on enthusiasm, humor, and candor. Waking up each morning and being responsible for crafting stories and sketching concepts is an experience he cherishes daily.